Bricks and Clicks
Retail industry will undergo massive changes, as the age of disruption continues to persistently impact the industry. Physical stores will continue to reinvent themselves, evolving from small box to a ‘Novel’ box, with more emphasis on experience and engagement. Combined with ‘ambient’ commerce, purchase automation and digital assistants, technology will revolutionize all aspects of retail, leading to a personalized, fulfilling customer experience.
China will be the global leader in ecommerce sales as a percent of total retail sales by 2025
Personalization degrees will continue to rise with digital personal assistants determining product choices based on buying behavior and preferences
Digital assistants will become powerful with recommendations and preferences leading to a seamless, omnichannel shopping experience