In the past decade, the cloud decision has moved from tactical to strategic, from a cost-cutting move to an investment in business agility and speed-to-market. Cloud services are the cornerstone of enterprise IT transformation efforts that are upending traditional data center technologies, operations, and roles. The new goal is a seamless, hybrid environment that comprises multiple deployment models and environments: premises-based and hosted; physical and virtual; public and private. But in these early days of the cloud era, there continues to be a gap between customer expectations and provider capabilities. Is your business at risk of being left behind?
Why Stratecast|Frost & Sullivan
With analyst teams located across all regions of the world and representing multiple disciplines, our cloud research provides service providers, IT vendors, and enterprises with a comprehensive view of a business model that continues to reshape how we procure and utilize technology resources.
Our Solution – Growth Partnership
Stratecast|Frost & Sullivan’s cloud Growth Partnership Services (GPS) offer extensive market analysis to help providers and enterprises understand how to navigate within the rapidly changing cloud and data center market. Our research seeks to connect-the-dots across multiple trends that impact buying behavior, offering practical yet often unexpected recommendations for cloud and IT providers.
Leveraging annual customer surveys and extensive provider interviews, our evolving coverage areas include trends in:
- Infrastructure as a Service and Data Center Services markets
- Platform as a Service
- Disaster Recovery as a Service
- IT as a Service
- Management and Orchestration Platforms
Through our interactive program, subscribers are assured access to our top cloud analysts and subject-matter experts worldwide.
The strategic insights that Stratecast|Frost & Sullivan provides will help your business outpace the competition in the escalating cloud wars.
Meet the Team
Vice President, Cloud Services
Senior Research Analyst
Vice President - Telecoms
Frost & Sullivan was founded on the simple premise that research should enable decision-makers to use marketing information in more innovative and meaningful ways. With this objective in mind, the company developed a comprehensive range of research services and state-of-the-art analytical tools. Frost & Sullivan has continued to grow, adapt, and innovate to meet the challenges and opportunities of today's ever-changing business world.
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Two years ago, in our 2015 Cloud User Survey, Stratecast asked IT decision-makers to identify their company s primary deployment model for a series of business applications. Our goal was to track responses, over time, to identify trends: for example, is a consensus emerging regarding the optimal…
In this buyer s guide, we provide an overview of the hybrid cloud management market, including key drivers and restraints for businesses seeking hybrid cloud management services. We also identify and define three main areas of hybrid cloud management: service management, access management, and…
To gauge the changing perceptions and behaviors regarding cloud services, Frost & Sullivan conducted its seventh annual Cloud User Survey of U.S.-based IT decision-makers, via Web, in March 2017. A total of 410 valid responses were returned, providing a +/-5% margin of error at a 95% confidence…
Assessing Workloads in a Hybrid Cloud: CloudGenera Decision-Analytics Tool Optimizes Application Placement
The pressing need for fast, yet comprehensive, decision-support calls for automated analytics tools. Yet, the complexity appears to daunt even software providers. Although several companies have introduced platforms that compare costs among cloud service providers, few extend their purview into the…
Strategic Goals Drive Cloud Decisions: Drivers and Constraints Vary by Industry, Company Size, and Title
In this SPIE, we present results from our 2017 Cloud User Survey related to cloud drivers and constraints. To help clients with their targeted products and messages, we split survey results according to three subpopulations: company size, key industries, and decision-maker title.In the future, the…
In this report, we examine how cloud has driven changes in typical partner practices. We consider the impact of cloud computing on the indirect sales channel, as well as define who partners are in the cloud-based IT economy. We look at the roles and relationships between providers and partners…
In this insight, we look at the market conditions and customer demands that led to this partnership. We discuss specifics of the AWS-VMware partnership, and consider the responsibility that each company holds for various aspects of the customer relationship. We also look at how the partnership may…
As hybrid configurations evolve, the cloud IaaS market competitive landscape has witnessed some critical changes. The market has consolidated around the big four cloud service providers. A number of providers that entered the public IaaS market over the past decade have exited or scaled back efforts…
The Rise of the Cloud Service Broker Model: Helping IT Organizations Transform to Support Digital Business
What IT leaders have learned is that supporting the needs of a digital business requires more than placing workloads in the cloud; it requires a new way of operating. In recent years, the IT as a Service concept has gained favor among forward-thinking businesses, with the IT organization acting as…
In this report, we examine the challenges enterprises face in migrating data and workloads to the cloud. We look at several approaches to handling data migration, as well as the benefits and liabilities of each approach from the enterprise customer s perspective. Finally, we review the services…
Whether you are selling or buying cloud-based services, our tailored and customized strategic consulting engagements can help you leverage cloud technologies and solutions to achieve your strategic business goals. We work with leading and emerging players in the cloud and IT markets, including cloud service providers, converged and hyperconverged infrastructure vendors; management and orchestration platform providers; and independent software vendors. We work with our clients to identify strengths and gaps in their products and services, and help them educate their current and target clients about growth opportunities in an evolving market.
Stratecast’s Cloud team can support your organization on each of the following areas:
- New Product and Services Solutions: We can support you as you develop and evolve cloud-based products and services.
- Business Models: Detailed advice on or creation of cloud business models under various scenarios, for leading stakeholders and associations.
- Customer Analysis: "Voice of Customer" analysis focusing on evolving perceptions and behavior towards hybrid and cloud adoption.
- Branding & Positioning: Support through an integrated marketing platform to launch or extend your cloud-affiliated brand.
- Advisory Services to strategically advise on cloud initiatives and growth opportunities.
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Frost & Sullivan's Cloud Services Team can deliver a bespoke workshop to your organization to highlight the emerging trends and identify the impact they will have on your company. There is tremendous technology change in cloud applications.
The workshop can be flexible around your needs - we can attend your strategy day or workshop as an external expert keynote speaker. Or we can provide comprehensive facilitation of a workshop to ensure your delegates are fully engaged in strategy development. We have expertise in cloud services and cloud infrastructure opportunities as related to the unique needs of the departments attending the growth workshop, and we also have analyzed mega trends that impact this industry. We have experience in strategy development, planning and implementation.
Stratecast Cloud VP Lynda Stadtmueller named to 2016 “Top 10 Cloud Evangelist” list by CloudNOW, awarded to “cloud amplifiers … who contributed to the astronomical growth of cloud, open source, and converging technologies.
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Sr. Marketing Manager, Fortune 50 Company
Storage as a Service
Infrastructure as a Service
Platform as a Service
Public, Private, and Hybrid Cloud
Data Center Infrastructure
Contact us to see how we can help your company meet its strategic growth plans. In addition to cloud GPS subscriptions, we offer consulting services, market-facing assets to help you reach your customers, and best practice analyses to show how you fare against competitors.
Let us help you grow your revenues through a better understanding of the cloud services space. Contact Perry Somers firstname.lastname@example.org | P: 360.416.4982 | F: 775.310.7419