by Chris Beall | Jan 18, 2019 | STAR Blog
By Chris Beall, CEO, ConnectAndSell In a narrow sense, the purpose of Sales as a function is to secure fresh revenue. It could be revenue from a new logo, a renewal, an upsell, or a cross-sell; but it is all just revenue, green and fresh and sliding deliciously into...
by Chris Beall | Jan 18, 2019 | STAR Blog
By Chris Beall, CEO, ConnectAndSell Recently, I found myself prescribing a script to someone in the most powerful class of salespeople: a CEO/Founder (aka, a C/F). C/Fs, a kind of Big Dog usually given a certain degree of respect compared to, say, an Account...
by Chris Beall | Jan 18, 2019 | STAR Blog
By Chris Beall, CEO, ConnectAndSell One should always hesitate before pronouncing something “the best,” and be even more circumspect before saying “the worst.” But what the heck? The worst thing I hear reps say to open a cold call is “Did you have a chance to read my...
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