Own Digital Marketing and You Own the Future
Transform or Die! Reinventing Marketing as Center of Excellence
Meet Neuro-Management: How to Work Effectively with the Brains Around You
Innovators & Influencers
Interactive Collaboration Zones
Roundtables - Roundtables capture the power of all participants’ voices, insights and experiences via group discussion and exploration of the issue at hand.
Zone 1. Omni-channel Customer Experience in a Digital World
Zone 2. Aligning Content Strategy with Business Outcomes
ThinkTanks - ThinkTank sessions employ interactive team exercises in a “roll up your sleeves” learning environment.
Zone 1. Video Marketing & Monetization
Zone 2. Creating Personalized and Engaging Content
Zone 3. SEM and SEO Optimization for Increased Conversion
Case Histories - Case Histories explore a specific use case and include informal conversations that draw upon the experience and expertise of the featured executive and participants.
Zone 1. Best Practices for Social Selling
Zone 2. Attract, Engage, Convert: Implementing Multi-touch Integrated Marketing
Case Studies & Executive Insights
SUCCESS STORY - Agile Marketing: Listen – Respond – Adapt
INTERACTIVE COACHING SESSION - Meet Neuro-Management: How to Work Effectively with the Brains Around You
EXECUTIVE INSIGHTS - Making the Business Case for Investing in Digital Marketing Technology
SUCCESS STORY - Optimizing Marketing Automation
SUCCESS STORY - AR/VR/AI: Innovations in Experiential Marketing
ASK THE EXPERTS! Panel Discussion - Align Sales & Marketing to Catapult Revenue
ASK THE EXPERTS! Panel Discussion - Critical Skills for a Modern Marketing Organization
Nashville Taste & Tour - Join us for a memorable food tasting experience through Nashville, the birthplace of country music! We'll visit restaurants that host some of the best cuisine Nashville is famous for and offer some of the most creative dishes you'll ever have while seeing and learning about the historic sites that makes Nashville the Athens of the South.
Country Music Hall of Fame Networking Tour - Take a personally guided tour of Historic RCA Studio B take in all the music legends the museum has to offer. You may find yourself humming some familiar tunes when you're through! Cap off the day with lunch and line-dancing at the world famous Wildhorse Saloon
Participant Meet 'n' Greet - This end-user/participant activity is your opportunity to identify right out of the gate – those peers who share challenges similar to your own. It’s a great way to find participants who have thought leadership you can benefit from and to facilitate later dialogues throughout the event.
Welcome to Nashville! Networking Reception and Event Kickoff - Welcome to Nashville! Meet your fellow peers for some cocktails and conversations, take in the scenery and breathe in the fresh mountain air! Cheers to a perfect start of what is sure to be a unique event!
Early Risers Walk/Run - Calling all walkers, joggers and runners! Lace up your sneakers and get your endorphins flowing with a little exercise. It’s the perfect start to a great day of content and networking.
Groove Around Nashville -Take networking a step further and join us as we venture to Nashville's night life hot spots to see the town, feel the music and toast to a great event. A great opportunity to further relationships with your fellow peers in a fun, intimate setting!
Get ready for the 18th Annual Digital Marketing: A Frost & Sullivan Executive MindXchange. Secure your copy of the Executive MindXchange Chronicles, which include key take aways and action items from all of the sessions. You'll have the option to add the Chronicles during your registration at a discount.
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